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Texas Is the Low-Cost, High-Reward Darling of Big Tech

Apple’s announcement of a new 250,000-square-foot factory in Houston highlights Texas’ growing status as a top destination for tech investment. Austin already hosts Apple’s second-largest workforce outside of California, while companies like Samsung, Meta, and Realtor.com continue to expand across the state. Lower costs, a growing talent pool, and a business-friendly environment make Texas an attractive choice. With major investments underway, the Austin region remains at the heart of the state’s tech momentum.

Read more in WSJ.

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Pitchbook released their Q2 Venture Capital report, showing that companies in the Austin region raised approximately $6.5B YTD, more than twice the money raised in the same period during 2025 ($2.9B). Additionally, the Bureau of Labor Statistics released 2025 Occupational Employment and Wage Statistics, showing that the Austin region is fourth among the top 50 metros in the percent of STEM jobs.

The Austin region’s continued ability to attract and grow companies depends on more than creating jobs, it depends on having the talent to fill them.

Austin Business Journal spotlights the many defense companies that have set up shop outside Austin lately.

STEM occupations account for over 11.1% of all jobs in the Austin MSA in 2024, making Austin the 6th most concentrated in STEM among large U.S. metros. Since 2019, STEM occupations in Austin have grown by 17%, adding 20,000 jobs and bringing the total number of workers to 139,820.

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